The Blugirl spring-summer 2023 campaign has arrived, and it’s all about rhinestones. This latest offering from the Italian fashion brand is a shining testament to the brand’s commitment to creating innovative and stylish clothing that speaks to the modern woman.
Featuring model Daphne Groeneveld, the campaign is shot by Alvaro Beamud Cortes and bathed in blue lighting, offering a distinct nod to the Y2K-inspired style that’s been making waves on the fashion scene in recent months.
Blugirl Spring/Summer 2023 Campaign
But it’s the Blugirl spring 2023 rhinestone mesh dress and separates and satin shoulder bag with a butterfly emblem that take center stage, adding a glimmer of glitz and glamour to an already eye-catching campaign. You can also see the mainline Blumarine spring ads for more fashion inspiration.
Styled by Maria Giulia Riva, the shoot exudes a sleek, 2000s-inspired vibe, with tresses styled by hairstylist Lorenzo Barcella and makeup by Luciano Chiarello.
The Blugirl spring 2023 campaign offers a glimpse into a world where femininity is expressed through transparencies and touches of light, sleek silhouettes, and shimmering details.